ASSCR Logo Competition

The Australasian Society for Stem Cell Research (ASSCR) is running a competition for the design of a logo. A cash prize of $500 will be awarded to the winner. The winner may also have a year's free membership to the ASSCR.

Some helpful points to designing a logo for the ASSCR:

Top 5 images associated with the ASSCR -
Stem cells, Australasian, education, networking, communication

A few adjectives to describe how the audience should perceive the ASSCR
Non-profit, useful, informative, well-informed, supportive, facilitating, connecting, educating

What makes the ASSCR special/distinct/unique?
Thereare a number of networks around the world concerned with promotinggreater communication, collaboration and education about stem cellsamongst professionals and also the pubic. What is unique about theASSCR is its region - Australasia.

What other alternatives does the target user have to access the information and services that the ASSCR is offering?

In the respect that the ASSCR will be creating new opportunities for communication, collaboration and education (for example through running workshops, training courses, conferences and facilitating mentoring) there is currently no other place for the user to find such information in the concise way it will be presented - because the ASSCR will be looking to facilitate communication where it sees that there is a need or gap that it can help bridge.

Key concepts in this respect are: concise, interaction and access.

Concise: There is much information available in the form of academic papers, policy documents, legislation, annual reports, press releases or international and interstate training courses and conferences. The ASSCR will provide busy professionals with the opportunity to make contacts and gather information across disciplines in a concise manner.

Interaction: The ASSCR will help bring people together to interact; and share ideas, skills and information; who may not otherwise have had the opportunity.

Access: The ASSCR will bring new information and skill sharing opportunities to regions that don't already have easy access to them. It will also promote greater understanding across disciplines as ae debate in the public.

Target Audience
The target audience will be primarily research scientists working in stem cells, also clinicians, ethicists, administrators, lawyers, biotechnology companies, politicians, media and interested laypeople.

REQUIREMENTS FOR THE LOGO

1. The logo should look good in black and white as well as in colour.

2. The logo should have the flexibility to be incorporated in many different digital & print formats. You should provide at least 5 example applications in your entry.

eg. Letterheads, envelopes, newsletters, with compliments slips, brochures, websites, emails, banner ads, program guides and PowerPoint presentation slides.

The logo may also be used alongside other logos if the ASSCR is a co-organiser or co-sponsor of an event.

3. The logo should be supplied in a specific Pantone colour.

Deadline: The competition closes last mail Monday 11th February.

The winner will be announced Monday 18th February.

Email your LOGO design to Nola Camden (Nola.Camden@sesiahs.health.nsw.gov.au).

For more information about the ASSCR or to register your interest, contact this blog